Jason Hommel founded the New JH MINT this year to support his national online silver auctions. In 2008, Hommel was selling 5000 ounces of silver per day. He could have sold more, but the turn around times were the limiting factor. It took about 2-4 weeks to obtain 1000 oz. bars, and it took another 3-8 weeks to manufacture 1 oz. rounds. Selling any more than 5000 oz. per day would risk selling out. On a peak day in 2008, Hommel sold 13,800 oz. of silver, which weighed nearly 1000 pounds.
During the fall of 2008, most coin shops around the nation, and around the world, were sold out of silver, and most continue to hold very little silver in inventory.
In contrast, the JH MINT holds over 30,000 oz. of physical silver in inventory at the present time.
After minting nearly 300,000 rounds at a cost of $.50 each but which took over 8 weeks, or minting at $1.50 per round for a faster turn around time, it seemed feasible to found the JH MINT, both to save costs, and to speed up the turn around time.
Opening up a coin shop at the front of the JH MINT was an afterthought. Hommel explains, "I didn't really expect that the community of Grass Valley and Nevada City of about 30,000 people would be able to support a coin shop of our capitalization and size. Usually shops of our size are located near a big city. When my family was buying silver and gold, I was driving all the way down to the Bay Area to buy bullion. Fortunately, our national auctions of silver got big enough to be able to support founding the JH MINT, which allowed for space for the coin shop in the front of the building. So, technically, our shop did not need to be supported by local dealing, we do more business on a national basis, shipping everywhere in the USA."
"However, we have sold about 9 times as much to the public than we have bought, so we have had to re-supply from other gold and silver wholesalers. For over 15 years, the opposite was usually the case, where coin shops would generally buy from the public, and then dump to refiners. But in 2008, the public turned into net buyers when silver prices exceeded $20/oz., and when gold exceeded $1000/oz. for the first time.
"I was pleasantly surprised by our good business volumes the first month of operation, which showed comparable volumes to the Rocklin Coin Shop, which has been in operation for 5 years, which we bought in April, 2009. Perhaps our national presence has helped our local marketing efforts, as many locals are aware of my newsletter at www.silverstockreport.com. And also, it seems our national sales volumes are up due to having founded and opened up a real mint, which seems to have helped our credibility, which is important in the gold and silver business.
"Locals living in our historic gold mining district seem to know that gold and silver prices are too cheap. After all, our town's gold mines are still mostly non operational. If gold prices were really too high, then our town would be a gold boom town again, and clearly it's not. We don't have any major new tunnels in construction, we don't have any mine shafts being built, the old Empire gold mine is still a museum, no timber is being clear-cut to support massive construction of underground tunnels, none of that is happening yet. I'm sure most locals are aware of the attempt of Emgold (www.emgold.com) to re-open the Idaho-Maryland Gold Mine, but it's still just in the development and feasibility phase.
Gold may be at "all time high prices" but those are in nominal terms. If you adjust for inflation, the high of $850/oz. in 1980 can be seen to be about $2,275, if adjusted for inflation in CPI terms. But those are "official government" inflation numbers, which understate inflation. A better inflation adjustment might be found in M3 numbers, or money in the banks, but the government is no longer reporting that statistic. Private sources suggest that M3 has grown by about 8 times since 1980, suggesting an inflation adjusted price of $6,800/oz.
Some have suggested that the US government might back the dollar with a 10% gold backing. But that is completely unrealistic. The JH MINT could back the dollar by 10%. To do that you just need to over value gold by about 10 times. If we offered gold at $11,000 per oz., I'm sure there would be no takers, and we could say that we have "enough gold" to back the dollar by 10%. So a partial gold backing for the currency is just a clever way to disguise the current fraud of the dollar. In truth, the US government cannot even back the dollar even 2% with gold. Official statistics show that the US government has 261 million oz. of gold. With money in the banks exceeding $14 trillion (and a trillion is a million million), that's $14 million / 261 = $53,639/oz.
But other researchers show that the US does not even have 261 million oz. (about 8117 tonnes) of gold, since www.GATA.org researchers suggest there was a 3000 tonne gold swap with Germany.
GATA's thesis is that central banks have been manipulating gold prices for the past 15 years, and are losing the battle to keep prices low. Central banks have been selling and leasing about 1000 tonnes of gold into the market each year, which suppresses the price, acting as additional, and unsustainable, supply. In 2008, central banks finally became net gold buyers.
This month, India bought 200 tonnes of gold from a long awaited sale of 400 tonnes of gold from the IMF. But since India was a custodian of IMF gold, this might have been short covering with no movement of physical gold.
India is now importing about 18% of the world's supply of gold, 450 tonnes per year, yet spends only 1% of India's GDP to do so.
I'd estimate that Americans, in general, purchase only about $2 billion of gold per year, out of a GDP of about $14,400 billion, showing that Americans spend 0.01% of GDP on 2% of the world's gold supply. Clearly, American sentiment is not setting the price, except to say that Americans are helping gold prices remain low by not buying it in significantly meaningful quantities.
In 2009, the US Mint has produced over 1 million oz. in Gold Eagle coins, and I'd estimate that gold eagle sales are half of what we sell to the American public. At $1000/oz., that suggests an annual demand of a paltry $2 billion for America.
Of course, many Americans buy the ETF's, or "exchange traded funds" or have "bullion accounts" with large banks. But those are probably all fraud, in my opinion, since the BIS, the Bank of International Settlements, has calculated the "over the counter" gold derivatives of as high as $600 billion, and in "other precious metals" accounts, which would be mostly silver, as high as $190 billion.
Those numbers are just impossibly high, since the total annual silver mine supply is about 600 million oz., which, at $17/oz., is only a $10 billion annual silver market.
It seems that most Americans who are aware of precious metals seem to know better than people around the world that silver is set to outperform gold.
World gold demand is $80 billion, while world silver investment demand is only $1 billion, or 1/10th of the silver market, with the rest of the silver going towards electronics, jewelry, flatware, and movie production.
So world investors buy 80 times as much gold as silver. But at our coin shop, it's about 50/50, with half of sales being silver, the other half being gold. Americans, while mostly not participating yet in buying gold and silver, do seem to understand that silver will outperform gold.
We have many customers who will bring in gold, and just swap it for silver. We don't have any customers who will give us silver for gold.
Warren Buffett made a curious comment about gold in 1998 at Harvard that has been quoted frequently since, "It gets dug out of the ground in Africa, or someplace. Then we melt it down, dig another hole, bury it again and pay people to stand around guarding it. It has no utility. Anyone watching from Mars would be scratching their head."
But gold has a perfect utility. It's a store of value. Anyone with half a brain knows that you protect valuable things from being stolen, you don't leave them unprotected, because there are dishonest people in the world. Gold protects men from other dishonest men. And that's quite a useful value, besides being valuable in itself.
And Gold becomes even more valuable, when other men cannot see the value of gold, because that's when you can buy it cheap, like today. And if you can buy gold cheap, then it's not only a good store of value, but probably it will be an excellent store of value, as it continues to gain in price much faster than most other investments.
Since 2001, gold has increased over four times from $250/oz, to $1090, the last quote on Thursday, Nov. 5th.
Miracle Mineral Supplement- A real answer to swine flu.
Goldmoneybill.org working to restore the Gold standard.
Silver is your means of preserving your wealth. Monex is the low-cost Silver retailer. Jump on the 500% rise in Silver over the next two years. 800-949-4653 x2172
use Kevin from Goldmoneybill as referral to help support this site.